THE BRAND
“In a world full of people, we seek the ones that fit within our brackets.
Those who belong yet stand apart from the ordinary. The ones who embrace their individuality slash exude sophistication slash breathe confidence in all that they do and all that they are.“
Born in New Delhi, shaped by experiences in cities across the world.
Slash in Brackets finds its language in the rhythm of global travel, refining worldly references into a sophisticated, relaxed aesthetic influenced by the pulse of cities, cultures and a sense of timeless nostalgia.
Our ethos is simple: Craftsmanship that respects the past, infused with a spirit that owns the present. We craft shoes with the meticulous care of a forgotten era, yet they slip on with the effortless ease one demands today. These are your companions for the journey, the ones you’ll reach for again and again. They let you step into a room and instantly feel right, while guaranteeing you’ll never just blend into the backdrop.
Through their travels far and wide, co-founders Anamika Sethia and Tanmay Batra conceptualised slash in brackets. They are not only partners in business but also in life.
The founding spark behind the brand emerges from the blend of Anamika’s rich experience in footwear design, cultivated during her prestigious stints with fashion giants like 1774 Birkenstock in Paris, and Tanmay’s entrepreneurial prowess.
Anamika’s return to her homeland was driven by a deep-rooted passion and her lifelong dream of establishing her own shoe label. Partnering with her husband, who brings a wealth of business acumen, a diverse portfolio of successful ventures, and a shared passion for travel and exceptional footwear, they set out to create a brand that’s understated yet remarkable.